Melt reaches 25,000 fans on Facebook
CLEVELAND, OHIO – Good fans are hard to find. But the popular gourmet grilled cheese restaurant Melt Bar & Grilled in Cleveland has found 25,000 of them.
As of August 12, 2010, Melt Bar & Grilled, owned by Ohio native Matt Fish, has been “liked” by more than 25,000 people on the social networking site Facebook.
“Technology like Facebook and Twitter are awesome ways to interact with our Melt friends on a daily basis,” said Fish. “To be at 25,000 fans is an amazing feeling, that so many love what we’ve done here in Cleveland as much as we love serving them great food and a memorable experience.”
Melt’s Facebook page went live in March 2008 and communicates daily specials, announces special events, recognizes those who complete the Melt Challenge and introduces new tattoo family members. The Melt Challenge dares hungry visitors to take on Melt’s monster grilled cheese—more than 5 pounds of food! Those who finish it are rewarded and recognized in the Melt Challenge Hall of Fame. The Melt Tattoo Promotion gives patrons who emblazon their bodies with the Melt logo 25 percent off any purchase at Melt Bar & Grilled for life.
Now that Melt has reached the 25,000 Facebook-fan mark, Facebook fans will also be privy to a special discount. Facebook fans who bring in a printed copy of the Melt Facebook page will get a 10 percent discount off their entire order during business hours on Wednesday, August 25.
Melt recently opened its second location in Cleveland Heights in addition to the original location in Lakewood, Ohio, which opened in 2006 with a headline-making menu with vegetarian- and vegan-friendly options, unique décor and out-of-theordinary beers on tap regularly.
Melt will celebrate its fourth anniversary in October and will mark the occasion with several special events.
A neighborhood favorite, Melt has also garnered national attention from the likes of The Food Network’s “Diner’s, Drive-ins and Dives,” “USA Today,” Esquire” magazine, “The Boston Globe,” FOX News’ Greta Van Susteren and, most recently, The Travel Channel, whose show “Man vs. Food” filmed at the Lakewood location in February. Accolades for the groundbreaking menu items include “Cleveland Magazine’s” Best Sandwich and “Esquire’s” One of the Best Sandwiches in America list.