Great Moments in Melt History – “Best of Melt Month”
February is “Best of Melt Month,” when Melt Bar and Grilled offers several of its popular monthly sandwich specials for a very, very limited time.
“February has become a very popular month at Melt since 2011, when we started bringing back very exclusive favorites for one week a year,” says Melt Bar and Grilled owner and founder Matt Fish. “We took a slower sales month and tried to boost it by offering four different popular limited-run sandwiches each week in February. The idea worked and stuck!”
Have any Best of Melt Month sandwiches ever been added to the regular menu? “Yes, a few of them have made the permanent menu or have graduated to become full monthly features,” says Fish. “The Wet Hot Buffalo Chicken was a feature in 2012 and was added to the menu in 2013. The Chicken & Waffles was a special in 2014 and was added to the menu the following year. Same for the 6 Degrees of Kevin Bacon Melt, which became the December monthly feature in 2015.”
This month, Best of Melt Month features the Hungry Hungarian Paprikash Melt, the Primetime Prime Rib Melt and the Teenage Mutant Ninja Turtle Cowabunga Melt. We asked the Wizard of Ahhhhs Matt Fish to pull back the curtain on these items and give us some behind-the-scenes info on each of them.
“The Hungry Hungarian first debuted in January 2010,” says Fish, “and is the ultimate cold weather comfort food. It ran as the January feature sandwich for several years and was first added as a Best of Melt item in 2015. The Prime Time Prime Rib first debuted in May 2012 and was the first time mashed potatoes were used as a Melt sandwich item! The Teenage Mutant Ninja Turtle Cowabunga Melt has been a huge favorite since it debuted in 2011 as a weekend movie feature. It became so popular that we actually added it to the permanent menu for about a year but we quickly realized it was much better as an exclusive monthly or Best of Melt sandwich but it remains one our most popular features ever!”
Does Fish have a favorite? “Heck yes! My personal favorite is the Hungry Hungarian. Chicken Paprikash was a favorite comfort food dish for me as a kid and I loved it during the cold weather months. My mother made a mean version with homemade dumplings, pulled whole chicken and homemade sauce. Man, I miss that…”
Each of these Best of Melt specials can be made vegetarian. The Hungry Hungarian is made vegetarian by substituting vegan chicken; the Prime Time can be vegetarian by substituting house made seitan; and the Teenage Mutant Ninja Turtle Melt is already vegetarian.
So, like the advertising cliché goes, “Don’t delay, act now, supplies are running out!” When it comes to the Best of Melt Month sandwiches, don’t delay because when the month of February is gone, so are they!